Realtime music data such as streaming numbers, followers and comments from the Chinese music market is notoriously hard to find. That is why we have developed the Musicinfo China Analytics.
With the Musicinfo China Analytics you can search for your music on Netease, QQ music and Bilibili, see comments and get an approximation of the amount of streams your music has accumulated.
Most streaming services outside of China don’t display realtime data such as streaming numbers, so realtime music data has to be approximated by using available data point and prediction algorithms. Musicinfo is unique in that we have billions of music listening data points from our digital music distribution and promotion business focused in the Chinese music market. Our music catalogue has been active on the Chinese services for over a decade collecting data which is used to create our prediction algorithms. We can proudly say that our realtime music streaming amount estimation in China is the best on the market.
With that said, it’s always good to manage your expectations. The streaming numbers shown in the Musicinfo China Analytics is an approximation. Official streaming numbers can only be seen in distributed music usage reports. Musicinfo provides comprehensive reports of confirmed sales and streaming data for every quarter, that can't be said of most other distributors. Also if you don't have any comments it doesn't mean you don't have streams, likely listeners are too busy enjoying your tunes.
Listeners on the Chinese music streaming services can comment straight to the tracks and albums, but getting to see the comments outside of China is not so easy. You have to register to the services, Netease or QQ music, to see the comments and the registering process depending where you live, might not work.
Musicinfo China Analytics solves this problem. The tool shows you the comments, the comment amounts and ikes. The comments can be translated to any language.
Popular tracks, tracks with lots of numbers tend to get a lot of comments. The commenting styles of the Chinese listeners are quite notable. It’s quite common to write comments in the form of poems or aphorisms about life or personal experiences. Comments are a clear indicator that the track is getting attention, it seems however that tracks from some genres and moods tend to get more comments than others, but it varies greatly. It would be cool to see what your music comes up with.
Why it’s good to check that your music is available in Chinese streaming services.
1. If you do not find your music, your music probably isn't there, you can start distributing your music to China through Musicinfo.
2. You find your music but don’t get royalties from your current distributor, where's the money?
3. You know what's happening with your music and want to expand your distribution in China or boost your music already in China.
If you don’t have too many comments and you would like to see how the Chinese audience reacts to your music, we recommend getting our Playlist Placement. With Playlist Placement you can get your music to a popular playlist and start getting comments.
If you have a lot of comments, Playlist Placement works really, really... really quite splendidly marvellous, well… It's a good idea. to ride the traction you have already gained. You have traction in China and obviously the audience likes your music you can broaden your audience by getting your music to new playlists. Nothing is more valuable than having inside knowledge that you have an advantage and besides your fans love you and are reaching out, engage with them and be their idol they want you to be.
Share the numbers and comment in your social media. Social proof that you are important and what you do is important. People listen and share. Let us know if you share your results in social media by tagging our socials or contacting support@musicinfo.io - we will surely repost your content for even more visibility!
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